This project focused on building a fully custom WordPress theme for The Norumbega, a historic inn in Camden, Maine. The goal was to highlight what Camden has to offer throughout the year — from vibrant summers on the coast to peaceful, snow-covered winters — showcasing how each season reveals a different side of Maine and encouraging guests to return. The website blends refined design with dynamic, interactive features that capture the inn’s charm and the rhythm of the seasons. This award-winning website received two Addy Awards, earning both Gold Addy and Best of Interactive, in recognition of its creative design, functionality, and engaging user experience.

Web Development

Wordpress

The Norumbega Inn

This project involved building a fully custom WordPress theme for the Sol Cypress Hotel, a vibrant Tribute Portfolio property in San Antonio. The goal was to reflect the hotel’s “come-as-you-are” spirit, combining escape, excitement, and social energy, while providing a seamless user experience for guests. The website blends dynamic design, interactive features, and performance-focused development to capture the hotel’s lively personality and make booking and exploring the property effortless.

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Web Development

Wordpress

Marriott Sol Cypress

This project involved building a sleek, interactive WordPress website for Biojuve, a skin probiotic brand. The goal was to create a smooth, engaging experience that showcases Biojuve’s products and global availability while reflecting the brand’s modern, high-end aesthetic. Key features include the interactive routines page, product carousels, and an interactive world map on the International page, highlighting the countries where Biojuve is available.

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Web Development

Wordpress

Biojuve

This project focused on building a sleek, scalable, and performance-optimized WordPress website for truBody, a wellness brand offering noninvasive body-sculpting treatments. The site was designed to deliver a smooth, modern experience while maintaining flexibility for future content growth and multi-site expansion.

Unlike traditional builds using Advanced Custom Fields (ACF), this project leveraged the native WordPress Gutenberg block editor. To meet the client’s request for a fully block-based editing experience, I developed a custom Gutenberg block plugin from scratch, providing reusable and branded content blocks that empowered editors to manage complex layouts intuitively.

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Web Development

Wordpress

truBody

This project involved designing and developing a custom white-label web application that allows companies to manage and distribute consistent, fully functional email signatures for all employees. Email signatures can be notoriously difficult to maintain due to varying email client standards and employee customization — this tool eliminates both issues.

The web app enables users to input their information, which is dynamically injected into a pre-tested HTML signature template built for cross-client compatibility. All email signature code was researched, designed, and tested in Litmus to ensure flawless rendering across platforms like Outlook, Gmail, and Apple Mail.

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React

Web Development

Email Signature Generator

This project involved developing a comprehensive, content-driven WordPress website for Dermavant Sciences, a biopharmaceutical company dedicated to advancing medical dermatology. The goal was to create a professional, FDA-compliant online presence that effectively communicated the company’s research pipeline, clinical progress, and product launches — including the introduction of VTAMA® (tapinarof) cream. The website needed to balance a sleek, corporate design with high functionality, ensuring accuracy, accessibility, and regulatory compliance across all content.

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Web Development

Wordpress

Dermavant Sciences

This project involved building an interactive trivia web app for the Dairy Farmers of Wisconsin using Vue.js. The game engages users with fun, brand-aligned messaging — displaying “Oh curds!” for incorrect answers and “Brie-lliant!” for correct answers — while testing knowledge of Wisconsin dairy products. Users can track their scores and share results on social media, increasing brand engagement and awareness.

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Vue

Web Development

Dairy Farmers of Wisconsin Trivia

I designed the logo and developed a complete brand identity guideline for Custom Rugs. The goal was to establish a modern yet timeless brand system that reflects the company’s commitment to craftsmanship, elegance, and practicality.

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Branding

Custom Rugs

This project centered on creating a complete brand identity for Poached, a modern breakfast and brunch restaurant concept located in Spokane. The goal was to build a fun, approachable, and contemporary brand that resonated with a younger demographic — primarily college students and early-career professionals. The identity blends playful energy with modern simplicity through geometric type, clean layouts, and an inviting “egg yolk” yellow palette that reflects warmth and optimism. Every visual and verbal element was crafted to create a memorable and cohesive dining experience.

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Branding

Poached Brekkie House

This project focused on creating a refined, modern brand identity for HH Master Barber. The goal was to communicate sophistication and craftsmanship through a clean, timeless design. The logo takes the form of a badge-style mark featuring crossed straight razors — a subtle nod to traditional barbering — paired with a bold sans serif typeface to convey professionalism and confidence.

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Branding

Print Design

HH Master Barber

Created a cohesive and elevated print package for Sinful Skin, an Association of Professional Piercers–certified studio known for their luxury jewelry and refined aesthetic. Designed business cards and a matching piercing aftercare sheet that reflect the brand’s sophistication and commitment to quality.

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Print Design

Sinful Skin

As the Graphic Designer, I volunteered my time to design and produce the Viking Times, a monthly newsletter for the Swedish Vallhund Club of America. The publication required careful layout of dense content including club member submissions, “brags,” and official board minutes, while maintaining readability, consistency, and visual appeal. The cover design was a key focus — a minimal, modern black-and-white Swedish Vallhund highlighted by the Swedish national colors, with a yellow sun and rays extending down the page and a blue accent to balance the composition.

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Print Design

Viking Times Newsletter

As the Graphic Designer, I designed the book cover for PCOS Wellness by Gretchen Kubacky, ensuring alignment with her existing brand identity. Using her brand colors — pink and turquoise — I created a minimal and elegant cover that reflects the feminine and wellness-focused nature of the topic. Illustrated florals, combined with flowing lines and curves, added subtle decorative elements that convey sophistication and approachability.

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Print Design

PCOS Wellness

As the Brand and Packaging Designer, I developed the full identity and packaging for TrifectaCat, a high-protein, low-allergen cat food brand. The design emphasizes a quirky and cheeky personality while clearly communicating the product’s benefits: High Protein, No Grain, Low Allergen. The brand concept centers around the theme of “threes,” reflected in the logo — a triangle with a third eye — and the product messaging.

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Branding

Package Design

Trifecta Cat Food Packaging

Transcend is a personal art project that explores themes of life, death, and transformation. The piece depicts a skull surrounded by a bed of black roses, symbolizing the cycle of decay and renewal in nature. Geometric elements — a sharp black triangle — provide structure and contrast to the organic forms, while black ink splatters and drips add expressionistic energy.

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Art

Transcend – Personal Art Project

Made by M'wah

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